Digital Marketing Healthcare
Web| Content | Social | Video
Phone +61 0406-251-406
Digital Marketing Healthcare
60% of Australians look for health information online. Will your organisation be there to meet them?
Digital media has changed the way everyday Australians interact with health information. Ensuring that you have the right tools to communicate with patients in their time of need is the first step towards better health outcomes. At Affect Media, we work with healthcare and medical organisations of all shapes and sizes to help them engage their target market.
Stay AHPRA Compliant
Our work complies with AHPRA‘s social media and advertising regulations.
Getting the wrong advice on digital health marketing can be costly. Don’t risk your health registration by following the advice of a marketing firm that doesn’t specialise in healthcare. At Affect Media, we understand the regulatory environment in which Australian health practitioners exist.
We help people make informed decisions about their health with quality information.
Websites
Responsive websites for healthcare and dental services.
Podcasts
Audio recording and streaming
Videos
Share the human stories behind your work.
Content
Clear and concise web, print and digital content
Create a online community and share your expertise
Internal comms
Clear communication with staff and stakeholders
Advertising
Use digital advertising to target your audience
Reports
Quality of Care documents and Annual Reports
We use our digital marketing expertise to help you
Listen
- Monitor and capture online healthcare conversations and find out what is important to your audience
- Analyse and understand what is being said about a particular topic or service
- Understand patient outcomes from their perspective
- Discover the public sentiment towards your brand or company
Participate
- Post and publish content on social media platforms
- Provide patients with helpful information
- Participate in global health conversations in real time
Engage
- Engage your audience in meaningful conversations
- Provide outstanding customer service based on what you learn
- Take fundraising activities to the next level
- Promote a health related event or condition
Work with an expert in the field
Affect Media’s director, Dr Leanne Downing is a health marketing specialist. Over the past decade she has worked with some of Australia’s leading healthcare organisations and spearheaded leading health marketing initiatives . Leanne is an adjunct lecturer in Public Health at La Trobe University and has completed a Social Media and Healthcare Residency with The Mayo Clinic Center for Social Media.
We know your market
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90% of 18 -24 year olds will engage in health activities through social media
%
84% of Australian internet users look online for health information
%
75% of health consumers expect a response within a day or less
%
57% of Australians search online for information on a specific illness or disease
Digital Marketing Healthcare Samples
