Vocational prospectus writing and editing – AdSchool

The client 

AdSchool professional development delivers a broad range of industry-recognised training for people working in commercial creativity; advertising, PR, marketing, design, digital and production. The programme features core skills for entry and extended skills for intermediate levels along with a suite of shorter accelerator workshops across a rich and diverse range of subjects.

The project

To write and edit the existing AdSchool course outlines for several of their courses, including:

〉 Copywriting

〉 Brand Development

〉 Effective Healthcare Communication

〉 Strategic Planning Prinicples

The challenge

〉 Collating and reworking course outlines for several AdSchool courses.

The outcome

〉 Clear course outlines, indicating learning objectives and requirements for each week

〉 Better engagement with students

〉 Clear expectation management of students enrolled in each course.